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Run a business solely from successful crowdfunding projects



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Run a business solely from successful crowdfunding projects

Many businesses have accredited Kickstarter for their success, some even post it on the boxes of their products, and you can be one of these types of businesses if you know what you're doing and when you should be doing it.  Getting a video put together with a voice-over isn't difficult to do, and it's not even that expensive, but you shouldn't go this route if you want to be taken seriously on a crowdfunding platform.  Instead, you should invest in a decent camera along with some filters and possibly a steady cam rig if you can afford it, then start writing up your scripts and possibly bring on some people who want to be an actor or who are aspiring models. 

Once you get everything together, you will then need to know exactly what you're doing, and that's why you're reading this I assume Run a business solely from successful crowdfunding projects  There are plenty of businesses out there that put up Kickstarter campaigns just to see if their next idea will get funding, which is a great way to know if your idea is going to work well with the people of this world, it's also a good way to do market research for a few bucks lol.  If you think you have a great product, but no one is investing in you or it, then you likely have a bad pitch or a garbage product.  Now, if you do everything I mention below and you're still not getting investors, your product probably needs some rethinking Run a business solely from successful crowdfunding projects

Videos are king on crowdfunding platforms
I touched on this slightly above when I said to get your own camera rig and bring on some models or actors to memorize a script and be the face of your business idea.  If you go through Kickstarter and look at all the successful campaigns, no matter how many backers they had, they will usually have a great video talking about their product and what their goals are as well as what they plan to do in the future for the product they are trying to acquire funding for.

Know what to pitch and when
If you don't know the basic setup of how to pitch, you will never get funded on a crowdfunding platform, so luckily you're reading this Run a business solely from successful crowdfunding projects

  1. First 10 to 15 seconds - Introduce yourself and anyone that is going to be a face of the video.
  2. Next 20 to 25 seconds - Speak about what problems your product solves, what need it fills, and why others aren't as good as you.
  3. Next 30 seconds - Cover exactly why your product solves a problem, fills a need, or why you're the best.  Pick the best one that will pull in more people.
  4. Next 20 seconds - Explain the tech superiority or the quality of the product. 
  5. Next 15 seconds - This is where you can introduce any of the team members you have working on the project or product, be short and sweet.
  6. Next 20 seconds - Explain why exactly you need the funding, what you'll do with said funding, and what the backers or investors will get in return for giving you money.
  7. Final 10 seconds - Here comes your final pitch!  Reiterate the benefits of funding.

Your content has to be high quality
If you're just posting some low-quality whiteboard video, don't expect anyone to throw money at you!  You MUST have a high quality video with real people in it if you want to be taken seriously.  You can do this outside in a nice area or even in an office setting to show people you are serious about what you're doing.

Your script, video, content, etc. have to be on point and top notch if you want to be successful when it comes to a crowdfunding campaign.  If you're just winging this, you aren't taking this business seriously and everyone will see this in you and avoid your listing like it was a virus.

Know what will attract investors/backers
If you don't know what this means, you need to look through all the campaigns that have already been successful and see what people are more willing to invest in.  Usually, a tech product that is cutting edge, or just cheaper than the competition, will get a lot of people gravitating towards it.  On the other hand, cute products for animals or children seem to do pretty well, so you could go that route as well.

One of the best campaigns, that I've actually invested in, was a product called Exploding Kittens.  It's a simple card game that I play with my daughter and its actually really fun Run a business solely from successful crowdfunding projects  They use cute kittens as well as funny drawings on the cards to entice people to read everything, which boosts their interest in investing, then they paired it up with a very well done video to entice even more people to invest.  They got much more than they were looking for at the end of their campaign, and their listing just shows you what exactly to do Run a business solely from successful crowdfunding projects

Aim low and hope to cash in
Sure, searching for $3,000,000 in funding would be a nice thing if you could get it, but you only get the money if you have a successful campaign.  If you shoot low, let's say around $10,000 and you get $400,000, then you walk away with much more than expected and you will have a smile from ear to ear Run a business solely from successful crowdfunding projects 

List what you actually need to get the product off the ground, and not what you're hoping to get because you need a bunch of sales, and people will generally invest in you.  Just be sure your incentives are strategically written up in order to entice people to invest more to get more Run a business solely from successful crowdfunding projects


In conclusion
If you can do all of the above, you can have a few successful campaigns each year and rake in a few thousand to a few million if you're lucky Run a business solely from successful crowdfunding projects  You will obviously have to produce the products and send them to the backers who invested, but that's just how a business works.  The more backers you get, the more branding and advertising you might obtain in the long run for free Run a business solely from successful crowdfunding projects  The more successful your campaign is, the more likely bigger investors will see it and contact you personally to throw even more money at you for a piece of the company Run a business solely from successful crowdfunding projects


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Thanks!

Tommy Carey

Comments

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Kakashi2020
The essence of a Kickstarter program and crowdfunding is to help businesses start, by matching it to people who would be interested in helping the owners of the business by funding it. It really is a good and noble concept and I do think that in other countries this would work but sadly not in my country. Because here even crowdfunding platforms are owned by business tycoons and it ends up that the supposed fund would be just a bank loan.



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Corzhens
Until now crowdfunding is still alien to me that I can’t come to terms that an investor will come to grant you funds for your project considering that you are a stranger much more that your promotion is online. There are too many scams around who are after your money, that is the mentality of some people and that includes the potential investors who have the money.



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kgord
I never heard of anyone starting a business soley from crowdfunding, but I am pretty sure it could work. There is a lot of competition out there so whatever you do, better be good! It is very important to make an impression.



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Martinsx1
You are very correct, I believe you have to start from somewhere so that you would have a project that you are going to present some people that will likely take interest and once they are convinced,they would fund your business project but if you have nothing to show then there is no way you can be able to get money from crowdfunding, so you definitely have to start from somewhere.



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cmoneyspinner
The only thing I can say about crowdfunding is that I'm glad it was created as a method of alternative finance. The Wikipedia article that explains its history reveals very interesting facts, but I especially love this piece of trivia.

The phenomenon of crowdfunding is older than the term "crowdfunding".According to wordspy.com, the earliest recorded use of the word was in August 2006. [22]



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Barida
In as much as crowdfunding is an alternative source of getting money for the business, the thing is that it is one of the most efficient way to source fund for the business as you get to make more money from different people which can be used to improve the business.



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Martinsx1
Everything you discuss about crowdfunding is very true, it's one of the best thing that someone can used to fund his business. I am the kind of person that is completely against getting a loan to start a business because it is very risky and there is no way to guarantee that the business would be successful otherwise once it fails you will be in serious debt. But when you use crowdfunding, all you need to do is find those that will trust in business project and once they are convinced, they are going to invest and there will be fund for you to use to start up a business.



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Barida
It is never easy for one to get started with crowdfunding. The business must be one that is quite convincing that is going to make investors put their money in it. I'm glad with the way that you took time to explain everything on how one can make a high vidoe explaining why investors should throw money into the business.



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treecko142
Before going into this, you should also have a good background in the field where your business is going to be, a good education, or good past projects sinc most people look for those to decide if it's worth their money to support you and it helps people make sure that you're not part of a scam.



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mitan143
True. Scams are most often digital nowadays and comes in different forms. Sometimes it seems like not scam but actually it is. You just need to be wise enough against scams to prevent disappointment and loses. Your reminder is very important for those beginners in building up a business and yes I think that even you've got enough resources but the people don't actually know what exactly the field he's/she's diving in can be also useless at the end due to lack of information and ideas.



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overcast
I think crowdfunding is working out for many people. And that seems to be a good option. Patreon is a good way to run business. But you have to test if your niche can work out. I have seen people making use of the busienss model and they are earning good. I think there is one website named gaps.com where it was documented on which niche work on patreon. So crowdfunding works if one finds the backers.



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DenisP
I'm glad you mentioned Patreon because I don't see it mentioned much on this site. Patreon really hit the nail on the head with their crowdfunding system. It's kept a lot of my favorite content creators afloat after the revenue crisis on YouTube. It can be a great way for many people to create their own company and pursue their passions, and receive direct funding from the people who want their content.

I think Patreon takes some sort of cut for providing the service, but that's understandable for the sake of server maintenance and such. I love the site, and if I ever pursue some sort of artistic endeavor in the future, I know i'll be turning to Patreon for potential funding.



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overcast
Yes there are many youtubers who are making less money on the channel. but they are mostly funded through patreon. And it seems like there are lot of people who are into patreon for their bread and butter. Some of them are doing this full time. So there seems to be lot of demand for the patreon. But it's not easy to sustain on it. One bad month and you can collapse your earning. But it's a good option.



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DenisP
In my opinion, the most important tip you could give regarding crowdfunding is that you should have every intention to give the people what they paid for. I say this because I'm a fan of YouTube videos that debunk crowdfunding scam artists. There are so many companies out there who took millions of dollars from people, promising a high quality product that the people wanted.

Now, many companies kept their word and gave the people what they wanted, but there are also companies who went back on their word and released a subpar, full price item. This is a guaranteed way to have your awful business tactics go viral and drive your company and reputation into the ground.

Your first priority should always be giving people what they expect to receive.



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vinaya
I know Kickstarter even though I do not have a first hand experience. However, I have seen many people launch a business through Kickstarter. Recently, I launched a user generated article site. I intend to pay the writers contributing on my site. However, I do not have enough funds to sustain my business model. Since I am paying the writers, I have kept the operational cost low. I have not even invested in the theme for the website. I need investment so that I can work on the design. I might try Kickstarter. Thanks for presenting these ideas on how to get started with Kickstarter



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jaymish2
Starting a business with crowdfunding is a super idea especially if you have a viable business idea. The advantage of this method apart from the funds offcourse is that it really helps to focus your business. You need to present your idea to a global platform and potentially justify it very fast and accurately. Even if you don't raise the funds you can get feedback on your product immediately and go back to the drawing board if you need to.



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Kakashi2020
Crowd funding is really a good idea but it's only available in some countries. In my country there's no legitimate crowd funding organization. The ones organizing crowd funding here are big companies and it looks like they're just trying to get business ideas for free by scamming find seekers of their ideas.



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Kakashi2020
Is there a Global Kickstarter program that is open to anyone? I'm looking for a crowd funding program that I can use.

There's no legitimate crowd funding organization here in the Philippines.



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Corzhens
I admire people who can be successful in getting patrons for their crowdfunding project. It is not an easy task because people, particularly in online activities, tend to be skeptical of the sincerity. That may be the ongoing attitude here maybe because of the prevalence of scams. But anyway, if you happen to be good in crowdfunding activities then you can probably make start ups in any kind of business. And I guess crowdfunding itself is a good business since you gather money.



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