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When an interior page ranks higher than your home page



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When an interior page ranks higher than your home page

I've actually heard some people complain when an interior page or blog post ranks higher in Google search, than their home page. And, I don't see a problem with an interior page ranking higher for a keyword as it's usually more focused than the home page. To me, it would seem more natural or organic for an actual content page rather than catch all home page to rank higher. And, maybe to Google that would seem more natural too. What do you think?

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gamer
It is obvious ! I mean homepage page rank is average of all the internal pages pr, right ? When an interior page ranks higher than your home page



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Beverly
It is obvious ! I mean homepage page rank is average of all the internal pages pr, right ? When an interior page ranks higher than your home page


I just don't know why someone would complain when one of their interior pages is so high in Google search engines for popular keywords and the home page is not. So maybe it's ideal the home page would be on page one of Google search for a popular keyword, but sometimes an interior page is more targeted to that keyword. So it just makes sense.



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gamer
I agree with you beverly.. Also, I guess it is good news that some pages on a site are having high pr. You can sell backlinks on that pr for higher price When an interior page ranks higher than your home page



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forever love
So long as one of my pages ranks very high (even number one) on Google search for my chosen keywords, then it's fine with me. It doesn't have to be the home page. The important thing is to get search users to click through and stay on the site a long time.



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gamer
Exactly ! Bounce rate is also calculated for every webpage, but not for a website. So, if you have better pr for internal page you don't have to worry about overall website pr When an interior page ranks higher than your home page



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MikeQ
If any internal page is ranking higher than your home page then the particular page is optimized in on-page optimization, ot it may be that your home page is penalized.



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robertman11
I'd bet with the above poster. Internal is better optimized or your homepage has a penalty.



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mqss
Usually in those cases, homepage is over-optimized.



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gamer
If any internal page is ranking higher than your home page then the particular page is optimized in on-page optimization, ot it may be that your home page is penalized.


or it could be that internal page has more link popularity ? When an interior page ranks higher than your home page



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Beverly
Usually in those cases, homepage is over-optimized.


I'd bet with the above poster. Internal is better optimized or your homepage has a penalty.



The penalty idea is a real possibility.


or it could be that internal page has more link popularity ? When an interior page ranks higher than your home page


Maybe more people are linking to that particular page as it's more content rich and relevant than a home page would be? If so, that makes lots of sense.



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gamer
Yes ! It is possible that internal pages link popularity is higher than homepage itself. It is the case with sites which has forum. I mean if a sites has a forum which is more popular than homepage, like dp forum, then I guess it makes lot of sense When an interior page ranks higher than your home page



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Marlin
Yes ! It is possible that internal pages link popularity is higher than homepage itself. It is the case with sites which has forum. I mean if a sites has a forum which is more popular than homepage, like dp forum, then I guess it makes lot of sense When an interior page ranks higher than your home page


That's especially true if the home page is a random assortment of content and not really focused on targeting one specific keyword or phrase. Then an inner page might rank higher.



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