My most effective marketing methods

benzin Level 1

May 4, 2014, 4:44 pm

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In my experience, a great marketing method is the following:

I have a gig for website content. If you give me 5 dollars, I will create a high converting post of 300 to 550 words. The truth is that I love to write, and to be honest, my creative being needs more words to decently nail an idea, so most of my customers really get 500 to 950 words when they only paid for up to 450.

This really had a great effect, not only because of the great feedback, which is almost guaranteed to be awesome (think about it, you delivered more than your customer's expectations), but also, this gave me a lot of returning customers, and the great thing about it is that they started to purchase the extras. Yupi!!!

I started to do this because I noticed that it was very hard for me to limit my writing, so one day I simply did it, I wrote until I finished the idea, keeping the balance between my personal satisfaction and the money paid.

The effect was awesome, I never planned this, but it worked very well.

In short, I would suggest you to think about that extra mile that can surprise your customer and assure you great feedback. Needless to say that you have to deliver good quality, if you deliver a bad quality work and you expand that, you won't get anything.

I share this here because I think it would be awesome if more people do this and share their lessons learned, the good, the bad, and the ugly.

Hope you find it useful!

Comments

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Beverly

Giving your customer more than they paid is always a good idea and will usually result in repeat sales. And, if you were going to write so much in the first place and it doesn't pose an inconvenience for you, then it's a good use of your time.

13 years ago

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Shayna

Sometimes, it helps to charge a lower price when you are starting out to show others how good you are at your job. But once you have proven yourself and have many good reviews and testimonials then you can raise your prices.

12 years ago

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Collin045

This really had a great effect, not only because of the great feedback, which is almost guaranteed to be awesome (think about it, you delivered more than your customer's expectations), but also, this gave me a lot of returning customers, and the great thing about it is that they started to purchase the extras. Yupi!!!

NAT

12 years ago

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Topseoservice

This is a good idea when you are starting. Once you have built the reputation, you don't have to give "bonus" to get more business. You only need to continue your good work.

12 years ago

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Jamilla

Just don't give everything away.

Some customers will keep asking you for more and more and more until you are so burned out after having worked for free that you don't have energy for paid work.

Also remember that free work cuts into time you had for your paid work.

12 years ago

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vinaya

Delivering more than what your customer order is a great way to generate sales as well as have returning customers. However, this method does not work for too long. You can do this as long as you do not have too many jobs to do. Once jobs begin to frequently, you can no longer write more than what has been expected. This has happened to me and I am sure it will happen to you some day.

9 years ago

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Corzhens

I agree that giving the client more than they expect is one of the best effective methods of marketing your business. Just like in stores, whenever I would ask for a discount, some store owner would just add a free item to my basket instead of slashing the price. They said that the price is the lowest they can give so it cannot be lessened but for a rapport with the customer, they are willing to add a free item.

9 years ago

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cmoneyspinner

I can definitely say this works. I had an experience right here at this site. I purchased a service and was very happy. I was already very satisfied but the Seller gave me "dessert". My most effective marketing methods

Threw in some extra freebies that I had not expected. A sweet bonus! So guess where I will go when I need that service again? My most effective marketing methods

8 years ago

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