4 awesome things you can learn from studying top bloggers

When you think of blogging, you probably see it as a bunch of people writing up content for their visitors to read, which it is in a very basic form.  If you were to start blogging yourself, you might go about it the wrong way and actually hurt what you planned on doing in the long run.  If you decide to start blogging, I would highly recommend studying other bloggers to see what they do in order to pull in traffic and profits.  Good bloggers write a lot of content, while great bloggers optimize their content for search engine rankings because they're targeting top trafficked keywords and they are increasing engagement on each post they make.  

You can learn a lot from blogging, so I would highly suggest you check out the bigger bloggers within your industry to figure out what they're doing.  You will see what they write and how they write it, then you can mimic those actions to start building your own authority.

In this discussion, I'll be going over 4 awesome things you can learn from studying other bloggers, such as:


You will see how top bloggers are writing
When you go through your list of top bloggers within your industry, you might notice a similar writing style between them, which is pretty common.  Some bloggers will stand out from others, and this is mainly due to the writers being a little more experienced and putting their own voice within the content itself.  The great thing is that you can watch some great bloggers who aren't in your industry since we're just studying how they write and what exactly they're doing to stand out and be the authority within their niche

Compare the top bloggers to people just starting out and you will see a huge difference in writing style, as well as the length of the articles.  Longer articles tend to come from the better writers because they want you to have all the information possible since that's what will bring you back time and time again to keep reading their posts

You will understand how to optimize your content
Optimizing content and making it readable isn't always the easiest thing to do.  It takes a long time before a writer can seamlessly optimize an article or blog post for a specific keyword and make everything still flow like the writer didn't mean to optimize for anything.  I've been writing for years, so a lot of the time you can't always figure out exactly what my keywords are.  Sure, you can narrow it down to a few most likely, but rarely will you be able to pinpoint my exact keyword for targeting

Even if you can't target the exact keyword, that's not a problem, mainly because you will still get an idea of how to write the content and optimize it overall.  You know you're supposed to have a keyword density of around 5% or lower, so figuring out someone's keywords won't really matter much if you're writing your own content because you're doing everything on your own and not copying and pasting content from another website to your own.

You begin to see how top bloggers target keywords
Over time you will begin to see the keywords popping out of the article, just like I do, and you will see how top bloggers are writing their great content.  You might not be able to figure out the main keyword a blogger is targeting like I mentioned above, but that's not a huge problem because you'll still be able to find a few keywords they could be writing about

Figuring out their keywords, and how they're using them, will boost your success in blogging and keep you writing up some amazing articles for a while down the road

You'll see how bloggers increase engagement on posts
A new blogger might not know what they're doing when it comes to boosting engagement, and that's why you need to watch pro bloggers and research what they do to increase their likes and comments.  Usually, a top blogger will encourage people to ask questions or comment, which will get everyone talking on the blog post and people tend to talk with each other when this happens

Increasing the engagement on your posts will boost everything across the board, from traffic to sales, and that's never a bad thing


In conclusion
Studying experienced bloggers will show you what to do, and you should be able to figure out what not to do based on that.  If you don't see them placing banners within their content, asking for sign-ups, pitching affiliate programs, etc. then you likely should avoid those tricks as well.  Post quality content that is optimized and boosts your engagement by asking questions or encouraging people to share their experiences   Blogging isn't the easiest thing to do in the world, even if anyone can do it for free, so be sure to research top bloggers and see what they're doing to increase their own statistics so you can do it for yours as well


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Thanks!

Tommy Carey