Don't commit one of these 7 sins when blogging

Since blogging has become so easy to start up due to CMS's like Wordpress being available for free to anyone, people have began to think that it's all an easy streak to riches.  People fall into thinking that's it's easy, and that's not something a business owner should be thinking when it comes to their own website or blog.

A business or personal blog is one of the best marketing tools a person can use in order to create traffic to their pages.  Almost every major company will have a blog and a dedicated blogger to push content through regularly which will engage people and also bring in new visitors. 

Blogging will always work for you as long as you avoid the 7 sins I'll be covering in this discussion   Don't get too worried if you've already committed one of these sins, there's still time to save yourself lol


1. Not blogging at all or not frequently enough
You will need to set up a schedule, or at least schedule some posts that will go live when you're not around.  Having a schedule written down of when you should be publishing content to your blog will help you stay on track and keep your pages active in the eyes of Google.  This doesn't mean that you have to publish a 2,000+ word article every day in order to be seen as an active website or blog.  You just need to keep consistency when it comes to posting, and that means you can post every 3 days or even once a week and be just fine.

Just remember, the more content you have on your website or blog, the better chances you'll have of tapping into that sweet search engine traffic through long tailed keywords.

Scheduling your content is a great route because you can sit down for a day and write all of your content that will go out over the course of the next month.  You can write 15,000 words of content and split it across 10 articles, then schedule them to go out every 3 days so that you don't have to worry about it.  Doing this will take up your entire day because writing 15,000 words of content isn't very easy to do, but it's worth it


2. Not using what already works
When it comes to blogging, it's more than just sitting behind a computer screen and writing up some content then clicking "publish".  You'll need to focus on key content aspects of each post that you publish, and some of those are as follows:

1. All in one guides
2. Listed Content
3. Infographics
4. Comparison Charts and Content
5. Reviews from Experts

3. Writing up boring content
When it comes to blogging, a lot of businesses are pushing around boring content.  You would think that these companies would hire a good blogger since they could afford it, but no, they'd rather have Joe bob write up content that lacks in many areas and just becomes boring to the readers.

Even if your product or service is boring doesn't mean your content has to be!  Write up some engaging content that gets the reader involved some how.  Pull them in and make it so they want to read more than one article every time they visit.


4. Boring Titles
When it comes to the titles of your blog post, they have to be amazing.  No one wants to read a blog post if the title isn't awesome.  How many times have you clicked through because of a boring title?  You may have done it by accident, but that doesn't count lol  

Boring titles massed around a great title are what make that great title stand out even more.  I'm sure you've clicked through many times on something like "Jay Bob won $25,000,000 and spent it in a way that would drive you crazy".  You click through on things like this because you want $25million and you also want to see how Jay Bob spent it in a way that would drive you crazy lol

Stop making your titles boring and you will notice a spike in engagement throughout your blog posts



5. Not connecting with the Influencers in your Industry
In today's world, influencers are becoming more and more popular in terms of getting your brand out there.  Another good thing about influencers is that they can help drive massive amounts of traffic to your websites because of the massive followings they usually have.

Connecting with influencers will not only help you brand your blog or website much easier, they will help drive sales to your website and increase your ROI.

So you don't know any influencers in your industry? 
That's easy to solve, just go on Instagram and find some lol   You can search based on your keywords and find who has a ton of followers and message them directly.  The good thing about this is that you can usually bypass the "gatekeeper" secretary and get your message right in front of the actual influencer themselves.  Don't be afraid to ask for a shout out or a mention on their Instagram and other platforms, the worst they can say is "No".  You'll likely have to pay them to mention your blog or website and those prices vary depending on your niche.


6. Ignoring Visual Stimulation
When it comes to having an amazing blog, you will always need visual stimulation.  This basically means you need to have images on there that will help break up the content if you're writing something extremely long.  Think of them as little stimulation breaks between the content so that the reader has some downtime and can just look at an image.

If you're not good at image design, just look through Seocheckout and find someone that can make something for each blog post you publish.  You can usually re-use the images a few times, jut not in consecutive posts.  I would say to have 30 images made so you can use 1 for each day.  If you want to go wild, you can usually find a designer that will do images for a couple bucks and make it specific for each of your posts.  Just give them your titles of each post and they can hammer out an image for you in a short amount of time


7. Not promoting your content.
Publishing a lot of content is great, but if you're not promoting it, you're going to fail in a short amount of time.  A simple method of promotion is to post your new content, or specific articles, to your social media pages and letter your followers know you have something new. 

Another way to easily promote your content is to get a Facebook ad up and running and getting super targeted when it comes to who you want to bring in to see it.  Remember, you're paying per click or for impressions, so you want it to be targeted in order to not waste money




In Conclusion:
If you're committing any of these 7 blogging sins, it's not too late for you.  All you have to do is change your blogging ways and you will be in the good graces of Google and your readers in a short amount of time



Remember to follow me!
https://www.seocheckout.com/user/Razzy


Thanks!

Razzy