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What is the role of social media optimization in SEO?



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What is the role of social media optimization in SEO?

Is social media optimization is the new way of SEO? Social pages are getting ranked in search engine results. So should we use more social media optimization for ranking better in search results?

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Christy14
Of course Social Media is the one the best way to optimize, but you note that it will only cache the links to google and so there may be more visitors to your website.



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seojesica
i think traffic, traffic and only traffic.



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randiv
In my opinion SMO is beneficial through backlinks and traffic for better ranking.



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yagnik
it's used for make space bigger on online word for your site. SMO help to introduce your site to internet users and help to increase traffic.



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Christy14
yeah, i agree with yagnik, he is right...



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AjayPrasad
Social media optimization is method of website optimization. SMO means attracting visitors to website content on social media sites like Facebook, Twitter. If content of your website is more informative then the other sites will link to your site content. So SMO is also good for link building. The main motive of SMO is to generate traffic and awareness for a website.



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whiterossi
I'm simply getting go into SEO in the wake of having been out for a couple of years and its surprising how predominant SMO has gotten in the time I've been away!



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jaysh4922
These are the few benefits of Social media optimization

1.Retaining Old consumers
2.Provide Direct feedback
3.It is very Cost Effective
4.Helpful to Making New Customers
5.Help to provide superior Conversion Rate



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vinaya
Social media sharing sends social signals which is very beneficial in SEO perspective. For instance, if your website has been shared 1000 times on facebook and tweeted 100 times, Google will give more importance to your site rather than the site that las been shared on facebook and twitter less times than yours.
Social bookmarking also serves as backlinking. Backlinking is one of the techniques of SEO. More you share on social bookmarking, more backlinks you will build.



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Corzhens
With the term social signals I guess search engines are now aware of our posts in social media. In other words, my understanding of a post on my timeline is equivalent to a backlink if my post includes the link of my site. Aside from the chance of it being clicked by a reader on my timeline, search engines can also include that post in their search list. Please correct me if I am wrong on my understanding.



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